Eleven Sports Media

PRIVACY POLICY


As of 18.08.2023 Identity and contact details of the data controller The data controller in accordance with the UK GDPR and other data protection regulations is: Eleven Sports Media LTD Unit 15 Broughton Way Blackpool FY4 5QN England 03333071197 [email protected] www.elevensportsmedia.com Contact details of the data protection officer The designated data protection officer is: DataCo International UK Limited Suite 1,3rd Floor Suite 1, 11 – 12 St James’s Square, London, United Kingdom SW1Y 4LB Telephone: +442035146557 Email: [email protected] General information on data processing 1. Scope of processing personal data In general, we only process the personal data of our users to the extent necessary to provide a functioning website with our content and services. The regular processing of personal data only takes place with the consent of the user. Exceptions include cases where prior consent cannot be technically obtained and where the processing of the data is permitted by law. 2. Legal basis for data processing Where consent is appropriate for processing personal data, Art. 6 (1) (a) UK GDPR serves as the legal basis to obtain the consent of the data subject for the processing of their data. As for the processing of personal data required for the performance of a contract of which the data subject is party, Art. 6 (1) (b) UK GDPR serves as the legal basis. This also applies to processing operations required to carry out pre-contractual activities. When it is necessary to process personal data in order to fulfil a legal obligation to which our company is subject, Art. 6 (1) (c) UK GDPR serves as the legal basis. If vital interests of the data subject or another natural person require the processing of personal data, Art. 6 (1) (d) UK GDPR serves as the legal basis. If the processing of data is necessary to safeguard the legitimate interests of our company or that of a third party, and the fundamental rights and freedoms of the data subject do not outweigh the interest of the former, Art. 6 (1) (f) UK GDPR will serve as the legal basis for the processing of data. 3. Data removal and storage duration The personal data of the data subject will be erased or restricted as soon as the purpose of its storage has been accomplished, unless the retention of the data is required is accordance with mandated statutory retention periods. Restriction or erasure of the data also takes place when the storage period stipulated by the aforementioned standards expires, unless there is a need to prolong the storage of the data for the purpose of concluding or fulfiling the respective contract. Rights of the data subject When your personal data is processed, you are a data subject within the meaning of the UK GDPR and have the following rights: 1. Right of access (Art. 15 UK GDPR) You may request the data controller to confirm whether your personal data is processed by them. If such processing occurs, you can request the following information from the data controller: Purposes of processing Categories of personal data being processed. Recipients or categories of recipients to whom the personal data have been or will be disclosed. Planned storage period or the criteria for determining this period The existence of the rights of rectification, erasure or restriction or opposition. The existence of the right to lodge a complaint with a supervisory authority. If applicable, origin of the data (if collected from a third party). If applicable, existence of automated decision-making including profiling with meaningful information about the logic involved, the scope and the effects to be expected. If applicable, transfer of personal data to a third country or international organisation. 2. Right to rectification (Art. 16 UK GDPR) You have a right to rectification and/or modification of the data, if your processed personal data is incorrect or incomplete. The data controller must correct the data without delay 3. Right to the restriction of processing (Art. 18 UK GDPR) You may request the restriction of the processing of your personal data under the following conditions: If you challenge the accuracy of your personal data for a period that enables the data controller to verify the accuracy of your personal data. The processing is unlawful, and you oppose the erasure of the personal data and instead request the restriction of their use instead. The data controller or its representative no longer need the personal data for the purpose of processing, but you need it to assert, exercise or defend legal claims; or If you have objected to the processing pursuant and it is not yet certain whether the legitimate interests of the data controller override your interests. 4. Right to erasure (“Right to be forgotten”) (Art. 17 UK GDPR) If you request from the data controller to delete your personal data without undue delay, they are required to do so immediately if one of the following applies: Personal data concerning you is no longer necessary for the purposes for which they were collected or processed. You withdraw your consent on which the processing is based pursuant to and where there is no other legal basis for processing the data. You object to the processing of the data and there are no longer overriding legitimate grounds for processing, or you object pursuant to Art. 21 (2) UK GDPR. Your personal data has been processed unlawfully. The personal data must be deleted to comply with a legal obligation under UK law to which the data controller is subject. Your personal data was collected in relation to information society services offered pursuant to Art. 8 (1) UK GDPR. The right to deletion does not exist if the processing is necessary: to exercise the right to freedom of speech and information; to fulfil a legal obligation required by a UK law to which the data controller is subject, or to perform a task of public interest or in the exercise of public authority delegated to the representative. for reasons of public interest in the field of public health. for archival purposes of public interest, scientific or historical research purposes or for statistical purposes. to enforce, exercise or defend legal claims. 5. Right to data portability You have the right to receive your personal data given to the data controller in a structured and machine-readable format. In addition, you have the right to transfer this data to another person without hindrance by the data controller who was initially given the data. 6. Right to object For reasons that arise from your particular situation, you have, at any time, the right to object to the processing of your personal data pursuant to Art. 6 (1) (e) or 6 (1) (f) UK GDPR; this also applies to profiling based on these provisions. If the personal data relating to you are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data in regard to such advertising; this also applies to profiling associated with direct marketing. 7. Right to complain to a supervisory authority You have the right to complain to the ICO if you are unhappy with how we have used you data and/or believe that the processing of the personal data concerning you violates the applicable law. The ICO´s address: Information Commissioner´s Office Wycliffe House Water Lane Wilmslow Cheshire SK9 5AF Helpline number: 0303 123 1113 ICO website: https://www.ico.org.uk Provision of website and creation of log files 1. Description and scope of data processing Each time our website is accessed, our system automatically collects data and relevant information from the computer system of the calling device. The following data is collected: Information about the browser type and the version used The user’s operating system Date and time of access This data is stored in the log files of our system. This data is not stored together with other personal data of the user. 2. Purpose of data processing The temporary storage of the IP address by the system is necessary for the delivery of the website to the computer of the user. For this purpose, the user’s IP address must be kept for the duration of the session. The storage in logfiles is done to ensure the functionality of the website. The data is also used to optimise the website and to ensure the security of our IT systems. An analysis of the data for marketing purposes does not take place. 3. Legal basis for data processing The legal basis for the temporary storage of data and logfiles is Art. 6 (1) (f) UK GDPR. 4. Duration of storage The data will be deleted as soon as it is no longer necessary for the purpose of its collection. The session is complete when the collection of data for the provision of the website is accomplished. If the data is stored in log files, this is the case after seven days at the latest. Storage beyond this is possible. In this case, the IP addresses of the users are deleted or alienated so that an assignment of the calling client is not possible. 5. Objection and removal The collection of data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. The user can object to this. Whether the objection is successful is to be determined within the framework of a balancing of interests. Use of cookies 1. Description and scope of data processing When you visit our website, we use technical tools for various functions, in particular cookies, which can be stored on your device. When you visit our website for the first time and at any time later, you have the choice of whether you generally permit the setting of cookies or which individual additional functions you would like to select. You can make changes in your browser settings or via our consent manager. Cookies are text files or information in a database that are stored on your hard drive and assigned to the browser you are using so that certain information can be passed to the entity that sets the cookie. We use essential cookies, which are required for the technical structure of the website. Without these cookies, our website cannot be displayed (completely correctly) or the support functions are not possible. The following data is stored and transmitted in essential cookies: Frequency of page views We use cookies on our website that are classed as ‘non-essential’. Non-essential cookies are cookies which are used for purposes beyond the basic functioning of a website. The following data will be processed through the use of non-essential cookies: IP-address Internet user location Date and time of the website request Customization of advertisements to the user Tracking of the surfing behavior Linking the website visit with other social media platforms 2. Purpose of data processing The purpose of using essential cookies is to ensure the functionality of our website. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognised even after a page change. We need essential cookies for the following purposes: Functionality of the website The use of non-essential cookies is carried out for the purpose of improving the quality of our website, its content and thus our reach and profitability. By setting these cookies, we learn how the website is used and can thus constantly optimise our offer. These cookies serve us particularly for the following purposes: Location verification 3. Legal basis for data processing The legal basis for the processing of personal data using non-essential cookies is Art. 6 (1) (a) UK GDPR. The legal basis for the processing of personal data using essential cookies is Art. 6 (1) (f) UK GDPR, legitimate interests. Contact form 1. Description and scope of data processing A Contact form is available on our website, which can be used for electronic contact. If a user makes use of this option, the data entered in the input mask will be transmitted to us and stored. When sending the message the following data will also be stored: Email address Last name First name Telephone / mobile phone number Date and time 2. Purpose of data processing The processing of the personal data from the input mask as well as if you contact us by mail serves us exclusively for the purpose of establishing contact. The other personal data processed during the sending process serve to prevent misuse of the Contact form and to ensure the security of our information technology systems. 3. Legal basis for data processing The legal basis for the processing of data transmitted while sending an email is Art. 6 (1) (f) UK GDPR. Our legitimate interest is to provide you with the best possible response to the request you send to us via the contact form. If the purpose of the email contact is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR. 4. Duration of storage The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. For the personal data from the input mask of the Contact form and those sent by email, this is the case when the respective conversation with the user has ended. The conversation ends when it can be inferred from the circumstances that the facts in question have been conclusively clarified. The additional personal data collected during the sending process will be deleted after a period of seven days at the latest. 5. Objection and removal If the user contacts us via the input mask in the contact form or via email, the user can object to the storage of his or her personal data at any time. To add, update or delete any information we hold please contact us on the details below. In this case, all personal data stored while establishing contact will be deleted. Application via Email You can send us your application via email. We process your email address and the information you provide in the email. After sending your application, you will receive confirmation of receipt of your application documents from us by email. 2. Purpose of data processing The processing of personal data from the application form serves us solely to process your application. 3. Legal basis for data processing The legal basis for the processing of the data is the initiation of the contractual relationship at the request of the data subject, Art. 6 (1) (b) UK GDPR. 4. Duration of storage After completion of the application procedure, the data will be stored for up to 3 months. Your data will be deleted after 3 months at the latest. In the event of a legal obligation, the data will be stored within the framework of the applicable provisions. Corporate web profiles on social networks Instagram: Instagram, Part of Meta Platforms Ireland Ltd., 4 Grand Canal Square Grand Canal Harbour, Dublin 2 Ireland On our company profile we provide information and offer Instagram users the possibility of communication. If you carry out an action on our Instagram company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public. However, as we generally or to a large extent have no influence on the processing of your personal data by Instagram, we cannot make any binding statements regarding the purpose and scope of the processing of your data. Our corporate profile in social networks is used for communication and information exchange with (potential) customers. We use the company’s profile for: We use your personal data for the following purposes: Assessing a contact form and responding to an enquiry Publications on the company profile can contain the following content: Information about products Information about services Advertisement Every user is free to publish personal data. As far as we process your personal data in order to evaluate your online behavior, to offer you sweepstakes or to conduct lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 (1) (a), Art. 7 UK GDPR. The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 (1) (f) UK. Thereby, our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR. We store your activities and personal data published on our Instagram corporate profile until you withdraw your consent. Furthermore, we comply with the statutory retention periods. We process data from our corporate web profile in our own systems as well. The data is stored there for the following period: Where we have personal information which you have consented for us to use we will hold it for the period the consent remains in force and any other period we need for regulatory or other legal reasons. You may remove your consent at any time. For the processing of your personal data in third countries, we have provided appropriate guarantees in form of additional contractual protections pursuant to Art. 46(2)(c) UK GDPR. A copy of such contracts can be requested from us. You can object at any time to the processing of your personal data that we collect within the framework of your use of our Instagram corporate web profile and assert your rights as a data subject mentioned under IV. of this privacy policy. Please send us an informal email to [email protected]. For further information on the processing of your personal data by Instagram and the corresponding objection options, please click here: Instagram: https://help.instagram.com/519522125107875 Twitter: Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, Ireland On our company profile we provide information and offer Twitter users the possibility of communication. If you carry out an action on our Twitter company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public. However, as we generally or to a large extent have no influence on the processing of your personal data by Twitter, we cannot make any binding statements regarding the purpose and scope of the processing of your data. Our corporate profile in social networks is used for communication and information exchange with (potential) customers. We use the company’s profile for: We use your personal data for the following purposes: Assessing a contact form and responding to an enquiry Publications on the company profile can contain the following content: Information about products Information about services Advertisement Every user is free to publish personal data. As far as we process your personal data in order to evaluate your online behavior, to offer you sweepstakes or to conduct lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 (1) (a), Art. 7 UK GDPR. The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 (1) (1) (f) UK GDPR. Thereby, our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR. We store your activities and personal data published on our Twitter corporate profile until you withdraw your consent. Furthermore, we comply with the statutory retention periods. We process data from our corporate web profile in our own systems as well. The data is stored there for the following period: Where we have personal information which you have consented for us to use we will hold it for the period the consent remains in force and any other period we need for regulatory or other legal reasons. You may remove your consent at any time. For the processing of your personal data in third countries, we have provided appropriate guarantees in f/orm of additional contractual protections pursuant to Art. 46(2)(c) GDPR. A copy of such contractual clauses can be requested from us. You can object at any time to the processing of your personal data that we collect within the framework of your use of our Twitter corporate web profile and assert your rights as a data subject mentioned under IV. of this privacy policy. Please send us an informal email to [email protected]. For further information on the processing of your personal data by Twitter and the corresponding objection options, please click here: Twitter: https://twitter.com/en/privacy Use of corporate profiles in professionally oriented networks 1. Scope of data processing We use corporate profiles on professionally oriented networks. We maintain a corporate presence on the following professionally oriented networks: LinkedIn On our site we provide information and offer users the possibility of communication. The corporate profile is used for job applications, information, public relations, and active sourcing. We do not have any information on the processing of your personal data by the companies jointly responsible for the corporate profile. Further information can be found in the privacy policy of: LinkedIn: https://www.linkedin.com/legal/privacy-policy If you carry out an action on our company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public. 2. Legal basis for data processing The legal basis for the processing of personal data for the purpose of communication with customers and interested parties is Art. 6 (1) (f) UK GDPR. Our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR. 3. Purpose of the data processing Our corporate web profile serves to inform users about our services. Every user is free to publish personal data. 4. Duration of storage We store your activities and personal data published via our corporate web profile until you withdraw your consent. In addition, we comply with the statutory retention periods. 5. Objection and removal You can object at any time to the processing of your personal data which we collect within the scope of your use of our corporate web profile and assert your rights as a data subject. Please send us an email to the email address stated in this privacy policy. You can find further information on objection and removal options here: Hosting The website is hosted on servers of a service provider commissioned by us. Our service provider is: Other:: WordPress The servers automatically collect and store information in so-called server log files, which your browser automatically transmits when you visit the website. The stored information is: Information about the browser type and the version used The user’s operating system Date and time of access This data will not be merged with other data sources. The data is collected on the basis of Art. 6 (1) (f) UK GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimisation of his website – and server log files are therefore recorded. The server of the website is geographically located in the UK. Geotargeting We use the IP address and other information provided by the user (e.g. the postal code used for registration or ordering) to approach regional target groups (so-called “geotargeting”). The regional target group approach is used, for example, to automatically display regional offers or advertisements that often are more relevant to users. The legal basis for the use of the IP address and any other information provided by the user (e.g. postal code) is Art. 6 (1) (f) UK GDPR, based on our legitimate interest in ensuring a more precise target group approach and thus providing offers and advertising with greater relevance for our users. Part of the IP address and the additional information provided by the user (e.g. postal code) are merely processed and not stored separately. You can prevent geotargeting by, for example, using a VPN or proxy server that prevents accurate localisation. In addition, depending on the browser you are using, you can also deactivate a location localisation in the corresponding browser settings (as far as this is supported by the respective browser). We use geotargeting on our website for the following purposes: Customer approach Usage of Plugins We use plugins for various purposes. The plugins used are listed below: Use of Google Marketing Platform 1. Scope of processing of personal data We use the marketing platform of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and the representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). Google places a cookie on your computer. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and the operating system), data about the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data from advertising partners (in particular pseudonymised user IDs). nBased on the marketing tools used, your browser automatically establishes a direct connection with Google’s server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our state of knowledge. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, it is possible that the provider may find out and store your IP address. Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?gl=EN&hl=en 2. Purpose of data processing The purpose of using the Google Marketing Platform is to serve relevant ads to the user, to improve campaign performance reports, or to prevent users from viewing the same ads more than once. 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage The Google Marketing Platform stores your data until the mentioned purpose is fulfilled, whereby the maximum storage duration is 18 months. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://policies.google.com/privacy? gl) in your browser. With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.com/ Further information on objection and removal options against Google can be found at: www.ghostery.com=EN&hl=en Use of Google AdWords 1. Scope of processing of personal data We use Google AdWords of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). With this service we place advertisements. Google places a cookie on your computer. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and operating system), data about the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data from advertising partners (in particular pseudonymised user IDs). Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?hl=en-GB 2. Purpose of data processing We only obtain knowledge of the total number of users who have responded to our advertisement. We will not share any information that could be used to identify you. The use does not serve the traceability. 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.com Further information on objection and removal options against Google can be found at:https://policies.google.com/privacy?gln=EN&hl=en Use of Google Analytics 1. Scope of processing of personal data We use Google Analytics, a web analysis service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). Google Analytics examines, among other things, the origin of visitors, their length of stay on individual pages and the use of search engines, thus allowing better monitoring of the success of advertising campaigns. Google places a cookie on your computer. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and the operating system), data on the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data on advertising partners (in particular pseudonymised user IDs). The information generated by the cookie about your use of this website will be transmitted to and stored by Google on servers in the United States. However, if IP anonymisation is enabled on this online presence, Google will previously truncate your IP address within member states of the European Union or other signatory states to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. On behalf of the operator of this online presence, Google will use this information to evaluate your use of the online presence, to compile reports on the activities of the online presence and to provide further services associated with the use of the online presence and the Internet use to the operator of the online presence. The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of our website. Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?hl=en-GB 2. Purpose of data processing The purpose of processing personal data is to specifically address a target group that has already expressed an initial interest by visiting the site. 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. Advertising data in server logs is anonymised by Google’s own statements to delete parts of the IP address and cookie information after 9 and 18 months respectively. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You may prevent the collection and processing of your personal data by Google by preventing the storage of cookies by third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. ou can also prevent the collection of data generated by the cookie and related to your use of the online presence (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.comFurther information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gl=EN&hl=en Use of Google Ads Remarketing 1. Scope of processing of personal data We use Google Ads Remarketing of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). Google Remarketing is used for the renewed addressing of visitors to the online presence for advertising purposes via Google Ads ads. Google Ads Remarketing can be used to create target groups (“similar target groups”) who, for example, have visited certain pages. This makes it possible to identify the user on other online presences and to display targeted advertising. Google places a cookie on the user’s computer. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and operating system), data about the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data from advertising partners (in particular pseudonymised user IDs). Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?hl=en-GB 2. Purpose of data processing The purpose of processing personal data is to specifically address a target group. The cookies stored on the user’s terminal device recognise the user when visiting an online presence and can therefore display advertisements in line with the user’s interests. 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You may prevent the collection and processing of your personal data by Google by preventing the storage of cookies by third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. ou can also prevent the collection of data generated by the cookie and related to your use of the online presence (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.comFurther information on objection and removal options against Google can be found at: https://policies.google.com/privacy?hl=en-GB Use of Google Maps 1. Scope of processing of personal data We use the online map service Google Maps of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and the representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). We use the Google Maps plugin to visually display geographical data and embed it on our online presence. Through the use of Google Maps on our online presence, information about the use of our online presence, your IP address and addresses entered with the route plan function are transmitted to a Google server and stored there. Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?hl=en-GB 2. Purpose of data processing The use of the Google Maps plug-in serves to improve user friendliness and an appealing presentation of our online presence. 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.com Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?hl=en-GB Use of Twitter 1. Scope of processing of personal data We use the social plugins of Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA (Hereinafter referred to as Twitter). With the social plugins, we can integrate Twitter content (especially tweets, or moments) or links to the Twitter platform (especially tweet or follow button) on our online presence. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on) and device and browser information (in particular the IP address and operating system). The use of Twitter and the function “Re- Tweet” connects the online presences you visit with your Twitter account and makes them known to third parties. We do not receive any information about the content of the transmitted data and its use by Twitter. Further information on the collection and storage of data by Twitter can be found here: https://twitter.com/en/privacy 2. Purpose of data processing The integration of the Twitter plug-in serves to improve user friendliness. Content from Twitter can be embedded and users of the Twitter service can use Twitter functions. 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You can prevent the collection and processing of your personal data by Twitter by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. Further information on the possibilities for objection to and removal of Twitter can be found at: https://twitter.com/en/privacy Use of Font Awesome 1. Scope of processing of personal data We use fonts from Font Awesome, a service of Fonticons, Inc., 6 Porter Road, Apartment 3R, Cambridge, MA 02140, USA (Hereinafter referred to as Font Awesome). The fonts are transferred to the browser’s cache when the page is called up in order to be able to use them for the visually improved display of various information. Personal data may be stored, transmitted and evaluated, in particular device and browser information (in particular the IP address and operating system). If the browser does not support or prevent access to Font Awesome, the text will be displayed in a standard font. When you visit the site, Font Awesome will not accept cookies For further information on the collection and storage of data by Font Awesome, please visit: https://origin.fontawesome.com/privacy 2. Purpose of data processing The use of Google Webfonts serves an appealing representation of our texts. 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You can prevent Font Awesome from collecting and processing your personal data by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser, or by using a script blocker such as Font Awesome’s “Do Not Track” function.B. Install NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.\For more information on how Font Awesome can be challenged visit: https://origin.fontawesome.com/privacy Use of Google Tag Manager 1. Scope of processing of personal data We use the Google Tag Manager (https://marketingplatform.google.com/about/tag-manager/) of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). With Google Tag Manager, tags from Google and third-party services can be managed and bundled and embedded on an online presence. Tags are small code elements on an online presence that are used, among other things, to measure visitor numbers and behavior, capture the impact of online advertising and social channels, use remarketing and targeting, and test and optimise online presences. When a user visits the online presence, the current tag configuration is sent to the user’s browser. It contains statements about which tags are to be triggered. Google Tag Manager triggers other tags that may themselves collect data. You will find information on this in the passages on the use of the corresponding services in this data protection declaration. Google Tag Manager does not access this data. For more information about the Google Tag Manager, please visit https://marketingplatform.google.com/about/tag-manager/ and see Google’s privacy policy: https://policies.google.com/privacy?hl=en 2. Purpose of data processing The purpose of the processing of personal data lies in the collected and clear administration as well as an efficient integration of the services of third parties. 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. Advertising data in server logs is anonymised by Google’s own statements to delete parts of the IP address and cookie information after 9 and 18 months respectively. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You may prevent the collection and processing of your personal data by Google by preventing the storage of cookies by third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. You can also prevent the collection of data generated by the cookie and related to your use of the online presence (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.de Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gl=EN&hl=en Use of Twitter Analytics 1. Scope of processing of personal data We use the analysis tool Twitter Analytics of Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA (hereinafter referred to as Twitter). With Twitter Analytics, we can measure interaction with Twitter users, learn about the interests, locations and origins of our followers and track how our Twitter Cards generate clicks, app installations and retweets. The following data is processed: – IP address (anonymised) – Browser type – Referral-/Exit pages – Operating system – Time and date of access – Clickstream data – Views – Clicks – Twitter account data More information about the collection and storage of data by Twitter Analytics can be found here: https://twitter.com/en/privacy 2. Purpose of data processing The processing of users’ personal data by Twitter Analytics allows us to analyse the performance of our advertising on Twitter and the interactions with users of Twitter. By evaluating the data obtained, we are able to compile information on the use of the individual components of our offer. This helps us to constantly improve our advertising measures and in this context also to increase user friendliness. 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You can prevent the collection and processing of your personal data by Twitter by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. With the following link you can deactivate the use of your personal data by Twitter: https://twitter.com/personalization For more information on objection and removal options against Twitter, please visit: https://twitter.com/en/privacy Use of LinkedIn Analytics 1. Scope of processing of personal data We use the LinkedIn Analytics service of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (hereinafter referred to as LinkedIn). Through the use of LinkedIn Analytics, pseudonymised user profiles are created. The profiles are used to analyse user behavior and to optimise our services. The following data will be processed: – Operating System Information – Device ID – Internet Service Provider – IP Address – Referrer URL – Browser Information Further information on the collection and storage of data by LinkedIn can be found here: https://www.linkedin.com/legal/privacy-policy 2. Purpose of data processing The processing of users’ personal data by LinkedIn Analytics enables us to analyse the browsing behaviour of our users. By evaluating the data obtained, we are able to compile information on the use of the individual components of our offer. This helps us to constantly improve our online presence and in this context also to increase user friendliness 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage Your personal information will be stored for as long as is necessary to fulfill the purposes described in this privacy policy or as required by law. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You can prevent LinkedIn from collecting and processing your personal data by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. With the following link you can deactivate the use of your personal data by LinkedIn: https://www.linkedin.com/help/linkedin/answer/62931/manage-advertising-preferences For more information on opposition and removal options against LinkedIn, please visit: https://www.linkedin.com/legal/privacy-policy Use of Facebook Retargeting 1. Scope of processing of personal data We use functionalities of the advertising plugin Facebook Retargeting of Facebook Ireland Limited, 4 Grand Canal Square, Dublin Dublin 2, Ireland (hereinafter referred to as Facebook). Facebook Retargeting is used to run advertising campaigns and to interact with them. Facebook Retargeting reminds users about products they have searched for or viewed but not purchased. In the process, cookies from Facebook are stored on your device. In particular, the following personal data is processed by Facebook: – Information about user activities – Accessed website – Which products have been displayed – Which ads have been clicked – Device information, especially device type, IP address – Facebook account of users if they are logged in to Facebook Data is processed on servers of Facebook Inc, Facebook, Inc, 1601 Willow Road, Menlo Park, California 94025 in the USA. Further information on the collection and storage of data by Facebook Retargeting can be found at: https://www.facebook.com/privacy/explanation 2. Purpose of data processing The use of Facebook Retargeting allows us to run advertisements on various platforms and to analyse the interaction of users with these advertisements. In this way, we aim to provide users with personalised and therefore more relevant advertisements. 3. Legal basis for the processing of personal data The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR. 4. Duration of storage Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes. 5. Possibility of revocation of consent and removal You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation. You can prevent Facebook Retargeting from collecting and processing your personal data by blocking the storage of third-party cookies on your computer, by using the “Do Not Track” feature of a supporting browser, by deactivating the execution of script code in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. The deactivation of personalised advertisements for Facebook users is possible for logged-in users here: https://www.facebook.com/settings/?tab=ads For further information on objection and removal options against Facebook Retargeting, please visit: https://www.facebook.com/privacy/explanation Integration of plugins via external service providers 1. Description and scope of data processing We integrate certain plugins on our website via external service providers in the form of content delivery networks. When you access our website, a connection is established to the servers of the providers used by us to retrieve content and store it in the cache of the user’s browser. This allows personal data to be stored and evaluated in server log files, in particular device and browser information (e.g. IP address and operating system). We use the following services: Google Hosted Libraries Other:: Adobe Typekit, Gravatar.com 2. Purpose of data processing The use of the functions of these services serves the delivery and acceleration of online applications and content. 3. Legal basis for data processing This data is collected on the basis of Art. 6 (1) (f) UK GDPR. The website operator has a justified interest in the technically correct presentation and optimisation of the website. 4. Duration of storage Your personal information will be retained for as long as necessary to fulfil the purposes described in this Privacy Policy or as required by law. 5. Objection and removal For the processing of your personal data in third countries, we have provided appropriate guarantees in form of additional contractual protections pursuant to Art. 46 (2) (c) UK GDPR. We have concluded such contracts with the above-mentioned provider and you may request a copy from us. This privacy policy has been created with the assistance of DataGuard.